BCI (Better Cotton Initiative) cotton is produced under standards designed to promote more sustainable farming practices, focusing on reducing water usage, minimizing chemical inputs, and improving soil health. By supporting BCI cotton, farmers benefit from training and resources that enhance their environmental and social practices.
This initiative helps to lessen the environmental impact of cotton cultivation and promotes fair labor practices in the supply chain. The use of BCI cotton contributes to more responsible and ethical textile production, benefiting both people and the planet.